The pavilion of the Dangote Group at the ongoing 2024 Kano International Trade Fair has become Mecca of a sort, attracting a torrent of customers excited to make inquiries and purchases as the year winds down.
Organized by the Kano Chamber of Commerce, Industry, Mines, and Agriculture (KACCIMA), the fair, themed “Non-Oil Export for Economic Prosperity,” aligns closely with Dangote Group’s vision of economic diversification.
A statement from the Branding and Corporate Communications Department of the Dangote Group said the Trade Fair, running from November 23 to December 7, 2024, has seen the Dangote pavilion actively engage visitors with designated help desks addressing inquiries
It said: “Nigeria is a powerhouse for non-oil export, but only if it taps into its numerous resources and potentials. At Dangote, we have demonstrated this with our huge investments in fertiliser, sugar, salt and cement products spread across several African countries.”
Over the weekend, a visit to the stand revealed significant engagement, particularly from distributors and retailers. Many are taking advantage of the Trade Fair to stock their warehouses in preparation for the upcoming end-of-year festive season, ensuring they are well-equipped to meet the heightened demand.
The company therefore urged participants to leverage the opportunity to visit the company’s pavilion and take advantage of the various products on display which include: Dangote Cement, Dangote Sugar, and Dangote Salt and Dangote Fertiliser.
Minister of Defence, Mohammed Badaru Abubakar extolled the role of Public Private Partnership in the development of the Nigerian economy.
While visiting the Dangote pavilion at the fair, he told participants that the Bola Ahmed Tinubu-led administration recognised the role of the private sector was key.
Minister Badaru reaffirmed the Federal Government’s commitment to restoring peace and stability and urged Nigerians to continue supporting the government with prayers while maintaining confidence in the security forces, whose unwavering dedication is crucial to sustaining these achievements.
Meanwhile, the President of the Chamber, Garba Imam commended the Dangote Group for its support and partnership, adding that the company has been consistent in its sponsorship of the annual event.
Speaking to newsmen, the Director General of KACCIMA Sabiu Umar Yola said: “The relationship between KACCIMA and Dangote has been very supportive and a great partnership.”
He said the theme for this year was meant to encourage Nigerians to source for other commodities for export instead of crude oil.
